PepsiCo announced the launch of an anti-bullying campaign in support of Spirit Day, GLAAD's annual anti-bullyign campaign. PepsiCo's campaign, called "Purple On!" PepsiCo is encouraging its employees to wear purple and to share anti-bullying resources with their families and communities to do the same.
"PepsiCo is deeply committed to building a workplace environment where all of our associates can bring their whole selves to work and are empowered to reach their full potential," said PepsiCo Chairman and CEO Indra Nooyi. "That's why we are pleased to partner with GLAAD in support of Spirit Day, which fosters a spirit of inclusion in our communities."
"PepsiCo leads by example and is a true ally of the LGBT community and our organization," said GLAAD President and CEO Sarah Kate Ellis.
Patrick McLaughlin, Senior Vice President of Human Resources for PepsiCo's Frito-Lay North America Division will be one of the speakers at the 2014 GLAAD Gala San Francisco: Game Changers in San Francisco on September 13. Read more about the event at http://glaad.org/sfgala and follow along with the nights events on social media with #glaadgala
Millions go purple on Spirit Day in a stand against bullying and to show their support for LGBT youth. Observed annually since 2010, individuals, schools, organizations, corporations, and public figures wear purple, which symbolizes 'spirit' on the rainbow flag. Take the pledge to go purple now: http://glaad.org/spiritday