As part of National Bullying Prevention month, Disney ABC Television Group is kicking off "Choose Kindness," a new anti-bullying campaign that will feature stars from Disney Channel, Disney XD and Radio Disney. The campaign officially launched on Good Morning America on Friday, check out the video below.
The Choose Kindness campaign will include special episodes of Austin & Ally and Girl Meets World with characters facing bullying, as well as short video messages between programs featuring Disney stars. Disney's Be Inspired website will also include resources for children, teens, and parents about how to prevent bullying. The campaign’s partners include Pacer’s National Bullying Prevention Center, GLSEN and GLAAD.
Join GLAAD by going purple on Spirit Day, October 16, to stand against bullying and show your support for LGBT youth. Join the Facebook event now and spread the word on social media with the hashtag #spiritday.